Introduction
World of Warcraft’s reputation system is a key component of the game’s progression and content. By increasing your reputation with various factions, you unlock valuable rewards, including exclusive gear, mounts, pets, and access to special vendors. Understanding how to navigate WoW’s reputation system can greatly enhance your gameplay experience and allow you to earn the rewards you want. In this guide, we’ll explain how reputation works, how to gain reputation with different factions, and the benefits of improving your reputation.

What Is Reputation?
Reputation in WoW represents your standing with a specific faction, ranging from “Hated” to “Exalted.” Each faction has a reputation bar that tracks your progress, and as you improve your standing, you unlock new rewards and access to exclusive content. Reputation is primarily gained through completing quests, killing certain enemies, or participating in faction-specific activities.
- Hated: The lowest reputation level, indicating that the faction is hostile to you.
- Neutral: At this level, you are neither liked nor disliked by the faction.
- Friendly: You’ve gained the faction’s trust and can now purchase some basic items.
- Honored: You’ve earned respect with the faction and can access better rewards.
- Revered: A high level of trust with the faction, allowing you to access exclusive and powerful rewards.
- Exalted: The highest reputation level, offering the best rewards and sometimes unique items, including mounts and pets.
How to Gain Reputation

There are several ways to increase your reputation with different factions. Depending on the faction, these methods can vary, but the general strategies are the same:
- Questing: Many factions offer quests that reward you with reputation points. Completing these quests is one of the most efficient ways to gain reputation. Some factions offer specific daily quests that allow you to grind reputation more efficiently.
- Faction-specific Dungeons: Running dungeons associated with certain factions can reward you with reputation. For example, dungeons in Wrath of the Lich King and Cataclysm expansions often offer reputation rewards for the factions tied to that content.
- World Quests: World quests are another way to gain reputation, especially in recent expansions. These quests can be done across different zones and can offer significant reputation gains with the relevant factions.
- Tabards: Wearing a faction’s tabard while completing dungeons will grant reputation for that faction. This is a great way to grind reputation while running dungeons for loot.
Faction-Specific Rewards
Each faction has its own set of rewards, which become available as you progress through the reputation levels. These rewards can range from gear upgrades to unique mounts and pets:
- Mounts: Many factions offer exclusive mounts at high reputation levels. These mounts are often unique in appearance and only available to players who have reached the “Exalted” reputation.
- Pets: Some factions offer special companion pets, which are popular among collectors. These pets often have thematic designs that match the faction.
- Vendors: Factions unlock access to specialized vendors that sell unique items, including powerful gear, crafting materials, and even special consumables.
Conclusion

Reputation is an integral part of WoW’s progression system, offering valuable rewards and content as you improve your standing with various factions. By completing quests, running dungeons, and participating in world activities, you can easily gain reputation and unlock powerful rewards. Whether you’re looking for a rare mount or just want to buy exclusive gear, reputation is the key to unlocking the full range of rewards that WoW has to offer.
Reputation Overview
Reputation Level | Description | Benefits |
---|---|---|
Hated | The lowest level of reputation, indicating hostility | Cannot access any rewards |
Neutral | Neither liked nor disliked by the faction | Basic access to some faction vendors |
Friendly | Faction is now welcoming | Access to better items, cheaper goods |
